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Go backBobMicrosoft Bob

A two-page advertisement of Microsoft Bob from Wired 5/95.

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You know what?

People need to be a little friendlier. An extra smile. A wave hello. A Bob.

Bob helps you be friends with your computer. And gee whiz, isn’t making friends what friendliness is all about?

Your computer may not seem friendly to you, but with Bob™, it will.

Because Bob features the newest thing in software: a social interface. Which is a fancy way of saying “a nice program that will make your computer comfortable and friendly to you.”

That’s Bob.

Bob will help you write letters, balance your checkbook, keep a calendar, record addresses, play GeoSafari®, exchange electronic mail and access Windows®-based programs. What’s more, you can customize Bob to work the way you want. Bob is one accommodating friend.

You need an 8-megabyte computer to operate Bob, but that’s about all you need. Because Bob has personal guides – on screen animated characters – that lead you every step of the way. In fact, Bob is so easy to use, it doesn’t even come with a manual. No manual. How friendly can you get?

To meet Bob for yourself, stop by a local software retailer. Just ask for Bob. Because with Bob, your computer can become your pal.

Have a nice computer!

Microsoft® where do you want to go today?™

[fine print]

©1995 Microsoft Corporation. All rights reserved. Microsoft is a registered trademark and “Where do you want to go today?,” Bob and the Bob logo are trademarks of Microsoft Corporation. Windows is a registered trademark of Microsoft Corporation for its Windows operating system products. GeoSafari is a registered trademark of Educational Insights Interactive for its educational games.

Variants of this ad: “Comfortable as an old shoe” · “A little friendlier” · “Helpfulness”
Page added on 4th February 2006.

Copyright © 2002-2006 Marcin Wichary, unless stated otherwise.